Sportsbeat will work with Badminton Scotland to provide extensive coverage of this month’s Total BWF World Championships at Glasgow’s Emirates Arena.
The agency have a brief to provide content across digital and social media channels, including reports, results, video and infographics.
In addition, Sportsbeat will offer a range of press support services, including a full syndication service for international, national and regional media.
“Our team are looking forward to heading to Glasgow to join the world’s best players at the Total BWF World Championships,” said editor-in-chief David Parsons.
“We already provide extensive coverage of the sport through our ongoing work with the Yonex All England Championships but the chance to work on this showpiece event is a great opportunity to showcase our skills of delivering major event content across a range of platforms.”
“We are delighted to welcome Sportsbeat on board as we gear up for what is set to be a fantastic World Championships,” said Badminton Scotland chief executive Anne Smillie.
“We are already seeing the benefits of this partnership and I am confident Sportsbeat will help us deliver an outstanding event in Glasgow.”