that delivered results A full omnichannel comms and content solution

Solheim Cup

Combining comms and content to deliver a new audience for women’s golf.

Pushing boundaries

With an ambitious ticketing target, Sportsbeat worked with the organising committee to design and deliver a communications and content strategy that resulted in more than 80,000 people purchasing a ticket for the event.

Built around the concept of It All Leads To This Moment, we delivered media outreach, design, influencer marketing, live streaming, video, editorial, social media support and paid strategy, plus insight and analysis.

Shaping the narrative

Working with stakeholders including rights-holders, sponsors, government and tournament organisers, our 12-month campaign delivered against all objectives, with the event – won by Europe with the final putt – smashing attendance records for women’s golf.